2300 N DAVIDSON ST CHARLOTTE NC 28205

(218) 404 -5626

KALLIEAOLSON@GMAIL.COM

KALLIEOLSONPORTFOLIO.COM

Social Media Strategy & Management, Content Strategy & Campaign Planning, Brand Development & Storytelling, Audience Targeting & Engagement, Social Media Analytics & Insights, Campaign Performance Tracking, Copywriting & Caption Writing, Visual Content Creation, Photography & Photo Editing, Short-Form Video Content, Content Calendar Development, Creative Thinking, Strategic Planning, Collaboration & Teamwork, Time Management, Adaptability  

Mind the Gap, Charlotte, NC - Marketing Intern

February 2026 - present

• Developing and executing two marketing campaigns, including a research-based content series translating complex topics into engaging graphics and written copy

• Creating original multimedia content aimed to destigmatize mental health through on-location shooting and storytelling for digital platforms

• Leading two community-focused mini projects designed to encourage audience engagement and foster meaningful local connections

• Collaborates on content planning and messaging to ensure cohesive storytelling and alignment with campaign objectives

Mico, Charlotte NC - Server

December 2022 - present

• Delivers elevated guest experiences personalized service and attention

• Increases sales through strategic upselling and product knowledge

• Builds strong customer relationships to encourage repeat business

• Resolves guest concerns quickly to protect brand reputation

Changing Hearts Animal Sanctuary, Remote/Shelby, NC - Volunteer Marketing associate

September 2022 - June 2023

• Planned, created and wrote compelling copy for social media posts and
  campaign materials

• Analyzed performance metrics to optimize content strategy and reach

• Developed visual and written content that strengthened brand awareness

Doc's Gym & Tanning, Superior, WI - Assistant Manager, Marketing intern

October 2020 - May 2022

• Managed daily operations and customer relations to ensure smooth gym
  operations

• Created engaging visual and written content to grow membership and brand
  awareness

• Analyzed campaign performance and member engagement to optimize marketing
  strategies

University of Wisconsin-Superior, Superior, WI - athletics: DJ, copywriting and content posting

October 2021 - May 2022

• Curated music for athletic events to enhance audience engagement and
  atmosphere

• Shot and edited photos to create compelling visual content for social
  media

• Wrote captions and copy to engage audiences and strengthen brand voice